Trip4real hooks tourists up with locals to provide access to local ‘untouristic’ activities

Trip4RealThere are a plethora of travel sites on the web, each offering its own unique approach to helping tourist get the most out of their experience Based out of Barcelona, Trip4real opts for the “local guide” approach, allowing regular people to guide visitors through various activities.

There are a couple of ways to get started with the service, including clicking on one of the major cities highlighted on the main page, checking out one of the “new arrivals” or “most popular” trips, or to just do a standard search. Having selected a city, there are anywhere from one to dozens of tours and activities to book, depending on where you go. Travelers can filter the tours by popularity, price, or rating, as well as search through various categories. Prices can vary pretty widely, with activities in Madrid ranging from 7 to 570 Euro.

A representative from the startup tells me that they operate on a commission model, taking 14.5% from every transaction that they facilitate.

Many users may be comfortable searching the site in English, but this startup goes a long way to appeal to users from various countries, offering versions of their website in English, German, Spanish, French, Portuguese, and Italian.

What is notable about Trip4real is that they are primarily focused on Spain, offering guides for dozens of cities in their home market, but they have also branched out to Lisbon, London, Paris, and Rome.

Another interesting aspect of this startup is that, of the 5 members of their team, 4 are women. This includes founder and CEO Gloria Molins, who decided to create the site from her own experiences around the world. An avid traveler, she found that many of her most rewarding experiences come at the recommendation of friends, as opposed to a standard guide, and decided to combine this with an entrepreneurial spirit and build her own business.

Not every startup wishes to reveal how many people use their service and Trip4Real is one such company. They do reveal their investors, however, reporting backing from Caixa Capital Risc, ENISA, Kibo Ventures, and chef Ferran Adria.

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