We have been informed about a new player that made entry to Turkish micro blog market. The startup is called CivilCivil.com and it got online in June 2009 without much PR, but in that period, it accepted members and was open to use by everyone for only a few days, and then accepted only users who were recommended by the current users. And, a few days ago, it started to be open to use by everyone.
The founders developed the service all by themselves in 5 months. This service has many features of the most popular micro blog platform Twitter, yet the system provides services via its own structure and software.
CivilCivil.com has nearly all of the features you can see on a usual micro blog services and it works flawlessly.
CivilCivil.com integrated the filter system in Twitter, which filters the most popular topic of the day, using hash tag (#) into its system. Currently an average of 110 messages are updated on the system a day and there are 700 registered users.
The system, integrated into again their own initiative CCResim.com, enables sending pictures to CivilCivil.com and works with no problems as we have tested.
The service is not integrated to SMS yet, however the team will work on this in the coming days. For the project, there is a collaborative work going on with a telecom company. Sunay Caliskan, one of the founders of the service, says that this way, the project will fill Twitter’s biggest gap for Turkish Twitter users.
The service aims to make its users accustomed to using its own jargon, the term “civilti” (tweet in Turkish) for CivilCivil.com, like Twitter’s “Tweet”, and considering its concentrated segmentations of its users, I believe that the service will reach its goal. On the other hand, we should add that it delivers a clear content with its current user group.
Civilcivil.com should work a little more on its design and interfaces. However, we can say that it is doing a good job since Civilcivil.com is presenting Twitter, its role model, in its unique way.
I think it is possible for the service, which is open to self-improvement, to create its own audience by being on its own line in the concept of micro blogging, since it is yet to be wide spread. For this, it needs to include the features in its systems that will make difference and be suited to Turkish Internet users. My personal opinion, without being limited to Twitter, the team should pay attention to and consider alternative platforms in Turkey that have started to become widespread, particularly FriendFeed.