Spotify hits 10M paying subscribers, 40M active users

spotify-celebrate-10millionMusic streaming service Spotify has released new numbers that confirm its leadership position in the extremely competitive global music market. It claims that it has now over 40 million active users, 10 million of whom are actually paying for the service. It has expanded to additional 36 markets in 2013, bringing the total to 56 as of today.

According to the announcement, Eminem has been the most streamed artist of all time, and ‘Wake Me Up’ by Avicii is the most streamed song on Spotify. Since its launch in 2008, Spotify has driven over $1 billion dollars to rights holders.

Users have created over 1.5 billion playlists in total so far, collectively creating or updating over 5 million playlists each day on the Swedish-born platform. “We’ve had an amazing year, growing from 20 markets to 56 as people from around the world embrace streaming music. 10 million subscribers is an important milestone for both Spotify and the entire music industry,” said Daniel Ek, CEO and Founder of Spotify.

The company has also released the top performers on the platform. Here they are:

  • Most Streamed Artists: Eminem is the most streamed artist of all time, and Rihanna the most streamed female artist. David Guetta is the second most streamed male artist and Katy Perry the second most streamed female artist of all time.
  • Most Streamed Song: “Wake Me Up” by Avicii is the most streamed song of all time with more than 235 million streams.
  • Most Followed Artist: David Guetta is the most followed artist on Spotify with more than 5 million followers.
  • In the past month: Top 100 Pop Tracks on Spotify was the most streamed playlist, while Clean Bandit’s “Rather Be feat. Jess Glynne” was the most played song in offline mode.

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