Rovio’s revenues almost unchanged in 2013, half coming from consumer products

rovio-logoAngry Birds maker Rovio has announced its financial results for 2013, revealing an impressive year in terms of operations and novelties, but with a drop in net profits by half. Finnish company reported a full-year revenue amounting to €156 million, which is only €3.8 million higher than the previous year. Net profits, on the other hand, fell from €55.5 million in 2012 to €26.9 million in 2013.

The company said 2013 was a ‘foundation-building’ year for them, opening up to new business areas that range from animation to Activity Parks. Consumer products business, for example, perform strongly in 2013, accounting for 47% of total revenues. The animation studio they built, which is said to the biggest of its kind in  the Nordics, prodıced 42 Angry Birds Toons episodes in its first year. Rovio Books published over 100 titles in 30 languages across 40 countries.

The number of employees grew in line with the expanding operations, from around 500 to 800.

Rovio CFO Herkko Soininen commented that they have ventured into new business models in games this year, and consolidated their strong market position in consumer products licensing. “With these investments we have been gearing up for the future  growing markets” he added.

Lastly, Angry Birds, the game itself, have exceeded 2 billion downloads making it the most downloaded game brand ever.

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