If you have ever dreamed of becoming a music producer, this may be your chance, as Israeli startup Parola has rolled out an app for iOS that allows users to mix together tracks, using songs from their catalog or their own creations, and then share them with others (or even sell them).
The idea behind the app is that users can play with pre-created music or come up with their own track by adding in elements like vocals, guitar, keyboard, bass, drums, etc. and do all of this without having to buy expensive equipment. The free service also includes a social element, as users can invite other users to collaborate or can comment and “like” tracks that others create. Users are not obligated to create anything, if they do not wish to do so, as they also have the option of diving into Parola’s catalog and just checking various covers of songs that they like. To get an idea of how the platform works, Parola is promoting several covers of “Nothing Else Matters” by Metallica, remixed in a trio of styles (EDM, country, and hiphop/trap).
Parola says that, should users sell tracks that they have remixed through the service, 100% of the royalties go to the copyright-owner or publisher of the original song. But, for users who manage to sell original tracks that they create through the service, they will end up sharing the revenue 50-50% with Parola.
Parola pre-launched their service at the 2015 edition of TechCrunch Disrupt SF. Just this week, the startup revealed that they have pulled in $2 million in seed funding from a handful of angel investors, money that they intend to put towards taking the platform global. The app only launched last week, so they are reluctant to disclose user totals at the moment.