British startup Peak, which develops brain-training games, has announced that they have pulled in $7 million in a Series A led by Stockholm-based Creandum and including participation from current investors DN Capital, London Venture Partners (LVP), and Qualcomm Ventures. The company only launched last year, but they have now pulled in $10 million altogether. With this latest funding, the startup says that they plan to increase their team of neuroscientists and engineers.
Peak is aiming to provide users with a brain workout, offering a set of 6 daily games and exercises ostensibly designed to sharpen brain functions. And then, having played for awhile, users can access data to check their performance. Peak gained a bit of notoriety last year, as they wound up as one of Apple’s “Apps of the Year.” The startup offers free and paid apps (the Peak Pro Plan on iOS can run you up to $35), designed to help users sharpen their cognitive skills, for both Android and iOS. Although we do not have information on their total number of users, their app for Android has been downloaded at least 500,000 times. What is notable about Peak is that they are embracing the Apple Watch, having developed an app that will be released when the device is shipped.