Books obviously offer a world of knowledge and entertainment, but, like many others, I honestly feel more and more each passing day that I just do not have time to delve into them for hours and accomplish at the same time the other things that I want to on that given day.
German startup Blinkist, which launched in January 2013, understands that people have gone away from reading as they attempt to juggle numerous activities in life and wants to help them to come back with bite-sized bits of non-fiction books designed to offer a picture of the main themes of various works in just a few minutes.
The service cannot completely replace the traditional reading experience, but may be useful for attracting people to work books into their busy schedules. It helps a lot to get an idea about the work before you go for the whole thing.
Blinkist works by offering its users the key themes of entire books in snippets just a few minutes in length from topics such as history, politics, society, entrepreneurship, science, business, and more. The service is subscription-based and users can sign up on a monthly ($9.99), quarterly ($19.99), or annual ($59.99) basis.
If you find yourself unsatisfied with the brief bits that they offer, you can click on links to buy the complete book on iBooks or (in German) at eBook.de. At the moment, there are 250 non-fiction titles available in German and English through Blinkist.
Since it launched at the beginning of last year, Blinkist has attracted 100K readers. The service is only available on iOS and the web at the moment, but they are planning to launch an Android app in the near future. The company is backed by 1.1 million Euro from T-Venture, IBB Venture, MGO Digital Ventures, and other private angels.