The UK is maybe the only country in Europe who can rival the Mediterranean nations for their love of second-hand goods, embracing various ways of trading and exchanging items. So it comes as no surprise to see a sleek and well-functioning mobile marketplace app like Wallapop getting lots of attention. The company announced yesterday that downloads of the app had just passed the crucial threshold of 1 million users in the 5 months following its launch.
It is based on the simple idea of letting individuals buy and sell used items in an easy and efficient way through their smartphone. But it has an edge, which makes it particularly useful. It is centred around geographical proximity, enabling people to see the items on sale in their neighbourhood at the top of the search list, minimising the time between contacting the seller through the app and meeting them in person to examine and possibly purchase the product. Everything for sale on the free Wallapop app is placed in order of by how close it is to buyer’s location.
It also decreases the shipping costs that make your purchased or sold item more expensive, crucial when dealing with those who trade in inexpensive second-hand products.
Wallapop has a significant range of products, the company asserts, that include anything from bicycles and mobile phones to clothing and furniture. Like a second-hand shopping mall! If their estimate prove correct that each person in the UK has at least £300 (or $500) worth of items they don’t use anymore and would like to get rid of, then Wallop may well see really bright days ahead.